Biomaster host table at SOFHT Luncheon at London’s Savoy Hotel

Guests on the table were a mixture of customers and strategic partners in the food hygiene sector including representatives from the Food Standards Agency.

The Luncheon was started with a thought proving talk from ex-Watchdog presenter Lynn Faulds Wood. Lynn presented the BBC’s Watchdog for over 8 years with husband co-host John Stapleton turning it into a peak-time BBC1 series and won many awards doing so, she then went on to present numerous other award winning shows.

Lynn survived advanced bowel and skin cancer and has been a campaigner ever since to increase awareness and finding a cure for cancer. She co-founded the European Cancer Patient Coalition and is credited with getting cancer on the official European Agenda.  

After the dinner the guests were entertained with music from the Three Tenors and stand up comic Mike Gunn, the Luncheon also hosts the annual SOFHT Awards where innovation, dedication and excellence in the food industry are acknowledged.

The SOFHT Luncheon chooses to support a charity every year and this year Camille’s Appeal was chosen and a very generous £3647 was raised for this very worthwhile cause.

The Society of Food Hygiene and Technology is and independent consortium of food industry specialists and was set up to keep their member advised of current hygiene and technology issues. SOFHT does this by providing technology support, training and up to date topical information and also provides a forum for professionals to network and share best practice across the entire food chain.

For more information, please visit the SOFHT website.

3 December 2012

PlayBase enters the Dragons’ Den with Biomaster Protected tablet

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Antimicrobial technology leader Biomaster was recently introduced to 5 of the country’s top business brains on the BBC’s Dragon’s Den. Biomaster was pitched as a key differentiating feature of an electronic tablet, the Playbase, designed by Karuma Innovations and presented by product designer Ashley Sayed.

Ashley impressed the Dragons with his professional presentation and instead of winning the £150,000 he was pitching for Peter Jones decided to employ Ashley to develop the Playbase further with a chance to win a stake of 25% in one of his computer divisions in the next 12 months. A fantastic opportunity for the Playbase and for Ashley!

All of the Dragon’s expressed an interest in the Playbase with Deborah Meaden being particularly impressed with the introduction of Biomaster into the tablet cover and Ashley’s IP on applying Biomaster to the screen protector.

Ashley also mentioned that he has managed to develop a wireless charging technology that is sure to impress the tech-savvy.

Biomaster is an antimicrobial additive based on silver-ion technology and in independent tests to ISO 22196:2011 the Playbase cover and screen protector achieved a reduction of 99.99% in bacterial load. The test species used were MRSA and E.coli, Biomaster has also been proved to effectively reduce the growth of Salmonella, Listeria, Legionella, Campylobacter and over 50 other species of bacteria.

*Please note that Addmaster was acquired by the Polygiene Group AB in January 2021, so all news articles prior to that date will still be branded as Addmaster.